Training Objectives:
- Familiarize with social media platforms.
- Understand how social media differs from traditional media.
- Learn about different types of social media.
- Identify who uses social media platforms.
- Understand the purpose of using social media, with statistics on user numbers.
- Recognize the advantages and disadvantages of social media.
- Provide a practical example of social media strategies, such as for the American University of the Middle East (as an example).
- Learn how to profit from social media.